AI Insights · Timothy · July 2024
Q2 2024 Fitness App Trends: Top Performers in the US
Discover the latest trends in the Fitness and Weight Loss Programs category for Q2 2024 in the US. This Sensor Tower analysis offers a glimpse into the performance of the top five applications on a unified platform.
In Q2 of 2024, the Fitness and Weight Loss Programs category saw varied performances across top applications on the unified platform. Here's a digest of how they fared:
Stepler - Walk & Earn demonstrated a downward trend in downloads, from 5K in the first week of April to 3K by the end of June. Weekly active users peaked at 47K in late May but saw a dip to 34K by the quarter's close.
Strava: Run, Bike, Hike maintained a steady revenue stream throughout the quarter, opening with $27K and climbing to $38K. Downloads remained relatively stable, hovering around the 4K mark, while weekly active users saw a slight increase from 45K to 47K.
AllTrails: Hike, Bike & Run also experienced a steady quarter, with revenue growing from $5K to $9K. Downloads started at 3K and ended the quarter stronger at 4K. Active users showed a healthy uptick from 8K to 10K.
Lifesum: Diet and Food Tracker saw a decline in revenue, starting at $45K and decreasing to $35K by June. Downloads began at 3K and decreased slightly to 2K, and active users started at 60K, peaking at 67K before dropping to 60K again.
ASICS Runkeeper—Run Tracker observed a revenue increase mid-quarter with a rise to $10K before stabilizing at $8K. Download numbers fluctuated around the 2K range, and weekly active users reached a high of 41K mid-May but ended the quarter at 33K.
For more detailed insights and data on app performances, Sensor Tower's comprehensive reports provide an in-depth look at the trends shaping the mobile app landscape.
